The coming wave of co-op games

(This was originally published as a section in today’s Monetizing Media newsletter. Sign up here.) Co-op games…a core argument in my virtual worlds series is that it has become mainstream for people to turn to the virtual worlds of games as spaces to build new relationships and deepen existing ones. People bond when they share […]

Mobile game spending stats for 2019

(This post is from today’s Monetizing Media newsletter. Sign up here.) Interesting 2019 stats from App Annie’s State of Mobile 2020 report… There were 204 billion worldwide app downloads last year and $120 billion of consumer spend through those apps. (That consumer spend is from money running through the app stores due to paid apps, in-app subscriptions, and in-app purchases; it […]

How Unity built the world’s most popular game engine

I’m excited to share my in-depth profile on the founding and rise of Unity Technologies, the most used game engine in the world and a multi-billion dollar startup poised to IPO in 2020. I interviewed two dozen Unity executives in San Francisco and Copenhagen for this and other research into the gaming industry, including hours […]

A guide to Virtual Beings

Last week in San Francisco, I spoke at the first Virtual Beings Summit (organized by Fable Studio CEO Edward Saatchi). The term “virtual beings” gets used as a catch-all categorization of fictional personalities that humans can interact with. This ranges from activities like Amazon, Apple, Google, and Microsoft pouring resources into conversational AI technology to […]

June 10, 2019

(This was originally published as today’s Monetizing Media newsletter. Subscribe here.) Hey folks. I’m in Canada for the Banff World Media Conference (courtesy of the Consulate General of Canada San Francisco). It’s an annual powwow for TV producers, distributors, and network executives. Netflix is here from the SVOD side and Jeffrey Katzenberg spoke about his […]

TC Interview: Delane Parnell’s plan to conquer amateur esports

Los Angeles-based PlayVS  (pronounced “play versus”) wants to become the dominant platform for amateur esports, starting at the high school level. The company raised $46 million last year—its first year operating—with the vision that owning the infrastructure for competitions and expanding it to encompass other social elements of gaming can make it the largest gaming company in […]